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Bed & Blanket (Pvt) ltd was established in 2005 as a new venture by Aroma and Safari General Trading Co. Kuwait, to initiate its presence in Pakistan as a distributor of bed linen products. The company shares similar core values as the parent company with prime focus on quality products, competitive prices and exclusive customer service. Since its inception, the company has been involved in employing maximum resources to create customer and stakeholder loyalty to ensure company’s objectives are being met.

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BBL (Pvt) Ltd provides a comprehensive product range covering multiple product categories such as Acrylic & Polyester Blankets, Cotton & Satin Quilts/Comforters, Polyester & feather filled Pillows, to a wide spectrum of end-users. The company represents leading manufacturers, which includes Wonu co Ltd (Korea), which manufactures prestigious brand names Aroma, Safari, Zenex, and Uno-1, Mora from Spain that has been in existence in the world market for decades. BBL Pvt Ltd deals extensively with the Chinese manufacturers, which holds a significant share in the local market. The company carries its own brand names in the local market namely Splendor, Majestic, Golden Sona, D'Diamond, Regal, Viva, Elegance and many more.    

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BBL Pvt Ltd has rapidly increased its presence in various geographic regions of Pakistan. In very short span of time the company has gained significant market share in the ever growing Pakistani market for the bedding items. The company is working towards further excellence by introducing innovative marketing strategies and maintaining effective channel management. BBl's committment to quality, innvoation and styling has made the company the first choice of top wholesalers and retailers around the country.